Year
May 2021- Feb 2022
Tools
Deliverables
Daily branding and packaging requirements - tags, tapes, labels and catalogs
Role
Senior Executive -
Graphic Designer
Blackberrys Menswear
Blackberrys is one of India's leading menswear brands, offering premium apparel and accessories across retail and eCommerce channels. As a Graphic Designer, I worked on brand communication, packaging systems, retail collateral and product
presentation materials.
My work included designing catalogues, labels, tags, packaging assets, and marketing collateral while collaborating with vendors and manufacturing partners to improve production quality and customer experience. I also explored opportunities to simplify garment tagging and packaging systems, balancing operational efficiency with premium brand perception.
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